{"id":6951,"date":"2020-06-08T09:30:53","date_gmt":"2020-06-08T07:30:53","guid":{"rendered":"https:\/\/www.gca-foundation.org\/?p=6951"},"modified":"2020-09-22T15:01:27","modified_gmt":"2020-09-22T13:01:27","slug":"interview-le-fir-promeut-les-valeurs-de-responsabilite-sociale-au-coeur-de-ca-normandie-seine","status":"publish","type":"post","link":"https:\/\/www.gca-foundation.org\/en\/interview-le-fir-promeut-les-valeurs-de-responsabilite-sociale-au-coeur-de-ca-normandie-seine\/","title":{"rendered":"[Interview] Le FIR promeut les valeurs au c\u0153ur de CA Normandie Seine"},"content":{"rendered":"<p style=\"text-align: right;\"><strong>Interview with Nicolas Denis, Managing Director, CA Normandie-Seine<\/strong><\/p>\n<div id=\"attachment_6954\" style=\"width: 860px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-6954\" class=\"wp-image-6954 size-full\" src=\"https:\/\/www.gca-foundation.org\/wp-content\/uploads\/2020\/05\/Actu-2020-05-interview-FIR.jpg\" alt=\"\" width=\"850\" height=\"425\" srcset=\"https:\/\/www.gca-foundation.org\/wp-content\/uploads\/2020\/05\/Actu-2020-05-interview-FIR.jpg 850w, https:\/\/www.gca-foundation.org\/wp-content\/uploads\/2020\/05\/Actu-2020-05-interview-FIR-300x150.jpg 300w, https:\/\/www.gca-foundation.org\/wp-content\/uploads\/2020\/05\/Actu-2020-05-interview-FIR-768x384.jpg 768w, https:\/\/www.gca-foundation.org\/wp-content\/uploads\/2020\/05\/Actu-2020-05-interview-FIR-200x100.jpg 200w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><p id=\"caption-attachment-6954\" class=\"wp-caption-text\">\u00a9 Didier Gentilhomme<\/p><\/div>\n<p>Launched by the Grameen Cr\u00e9dit Agricole Foundation, the Inclusive Finance in Rural Areas (FIR) fund allows Cr\u00e9dit Agricole Group entities to invest in microfinance and social entrepreneurship in emerging countries. Contributing \u20ac500,000 to the fund, the Normandie-Seine Regional Bank sees it as a responsible approach in line with the actions it carries out in its region.<\/p>\n<h4>\u2013 What objectives does your Fund pursue by investing in the FIR fund?<\/h4>\n<p>Nicolas Denis, Managing Director of Cr\u00e9dit Agricole Normandie-Seine <strong>:<\/strong> The values of social responsibility are at the heart of our Regional Bank&#039;s corporate vision; they are in our DNA. It is natural for us to partner with the FIR fund supported by the Grameen Cr\u00e9dit Agricole Foundation because it promotes these same values. The impact is to combat poverty by providing access to financial services to rural communities in developing countries. This is in line with the actions that the Regional Bank is already carrying out, for example by supporting and financing responsible companies such as the producer of ecological oils Olvea, the manufacturer of sustainable acacia gums Nexira, and the Nutriceps program fighting malnutrition in rural areas.<\/p>\n<h4>\u2013 What is your view on these new social impact investments?<\/h4>\n<p>As a regional bank, our economic activity plays a key role in the social life of the regions. We play a supportive and accompaniment role in numerous initiatives whose effects are beneficial at the local level. Microfinance and social and responsible entrepreneurship are realities whose development we support. Our bank supports ADIE, a specialist in entrepreneurial microcredit, the R\u00e9seau Entreprendre, as well as local initiative platforms for unsecured loans. We also participate in crowdfunding platforms such as Tubigo, Babyloan, and Miimosa. We are also present alongside AFDI in Normandy, an organization that builds links between French agricultural professionals and projects in Cambodia and Mali, in particular.<\/p>\n<h4>\u2013 Do these models represent hope, a future?<\/h4>\n<p>Personally, I&#039;m struck by how abundant and promising these new models are. When put into practice, crowdfunding and microcredit prove to be much more than new financing avenues. They are also excellent vehicles for information and societal integration of projects that accelerate the connection between an offer and the public. In addition to the FIR fund, this year we are supporting the Femmes &amp; Challenges fund, intended for women entrepreneurs working to promote gender equality. We see it every day: in direct contact with the real economy and society, these approaches are formidable tools for social transformation.<\/p>\n<p><strong>Source :<\/strong> 2019 Integrated Report, Grameen Cr\u00e9dit Agricole Foundation. <strong><a href=\"https:\/\/www.gca-foundation.org\/wp-content\/uploads\/2020\/06\/Rapport-Annuel-2019-FR.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Download here<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Interview de Nicolas Denis, Directeur g\u00e9n\u00e9ral, CA Normandie-Seine Lanc\u00e9 par la Fondation Grameen Cr\u00e9dit Agricole, le fonds Finance Inclusive en milieu Rural (FIR) permet aux entit\u00e9s du groupe Cr\u00e9dit Agricole d&rsquo;investir en faveur de la microfinance et de l&rsquo;entrepreneuriat social dans les pays \u00e9mergents. Contributrice du fonds \u00e0 hauteur de 500 000 \u20ac, la Caisse [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":6954,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"pays-actualite":[],"types-publications-media":[],"class_list":["post-6951","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualite"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[Interview] Le FIR promeut les valeurs au c\u0153ur de CA Normandie Seine - Fondation Grameen Cr\u00e9dit-Agricole<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gca-foundation.org\/en\/interview-le-fir-promeut-les-valeurs-de-responsabilite-sociale-au-coeur-de-ca-normandie-seine\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[Interview] Le FIR promeut les valeurs au c\u0153ur de CA Normandie Seine - Fondation Grameen Cr\u00e9dit-Agricole\" \/>\n<meta property=\"og:description\" content=\"Interview de Nicolas Denis, Directeur g\u00e9n\u00e9ral, CA Normandie-Seine Lanc\u00e9 par la Fondation Grameen Cr\u00e9dit Agricole, le fonds Finance Inclusive en milieu Rural (FIR) permet aux entit\u00e9s du groupe Cr\u00e9dit Agricole d&rsquo;investir en faveur de la microfinance et de l&rsquo;entrepreneuriat social dans les pays \u00e9mergents. 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